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Banijay Launches First Corporate Branded FAST Channel | New

Bringing over 200 hours of UK content to viewers on the Samsung TV Plus UK and LG channels, Horizons: Powered By Banijay features a number of series from Banijay’s 130,000+ hour catalog including Location, Location, Location, 8 Out of 10 Cats and Pointless. , as well as the drama series Gunpowder and The Woman in White.

The new FAST (Free Ad-Supported Television) channel will be added to Banijay Rights’ suite of 13 live FAST channels and more than 50 live streams worldwide.

Watch more: FAST Channels: Linear and VOD Transition and Introducing the Simplicity of FAST

The launch comes amid a rapidly growing FAST market, with analysts predicting it could be worth $4 billion this year. FAST leaders include Pluto TV, Tubi, and the Roku Channel.

Banijay Rights’ FAST channel brands already include McLeod’s Daughters and Deal or No Deal USA on Samsung TV Plus UK, and Deal or No Deal, Fear Factor and The Biggest Loser on LG.

Shaun Keeble, VP Digital, Banijay Rights, said: “Launching our own dedicated Banijay-branded FAST channel in the UK is the perfect way to attract new viewers to some of our key global IPs – and with the FAST and AVOD activity of that country. Growing stronger and stronger, it’s a fantastic time to expand our already growing suite of channels with Horizons and continue to dominate the market in this space.

Read more: FAST channels thrive as viewers seek ‘chill out’ viewing