The Kenya Revenue Authority (KRA) has taken to social media to continue hunting down tax evaders who flaunt a lavish lifestyle on social media but fail to file any returns while declaring their annual taxes.
The tax collector’s online presence has seemed like a walk in the park as they tackle enquiries, inboxes and funny replies from awesome Kenyans on Twitter known as KOT.
After the entry of social media in Kenya, politicians, organizations, cooperatives, businesses and government institutions had to adapt to the dynamic communication system.
Businesses have been forced to hire a social media manager to put their agenda online and create a strong online presence for the business.
For KRA, their online platforms have been used for several purposes, firstly, the platform has been used as an information center where the tax collector informs the public about their services, tariffs, ways of collecting taxes and in company news case.
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In this particular case, a Twitter user identified as Mwago Capital posted a photo of an old fashioned TV with the screen written, “KRA TV, lipa ama tunakam kuchukuwa tv yako. (Pay or we pick you up the TV)”.
The message is in tandem with KRA dates for Kenyans to file their returns and hints at the organization’s string of instructions as it prepares to ask Kenyans to pay their taxes.